Event:

iOFT – International Optical Fair Tokyo: Professionnal B2B Fair.

Dates of iOFT – International Optical Fair Tokyo:

10/15/24 – 10/17/24

10/10/23 – 10/12/23 with Embroidery Demonstrations: Friday through Sunday from 11:00 AM to 12:00 PM.

Place of iOFT – International Optical Fair Tokyo:

Tokyo Big Sight

3 Chome-11-1 Ariake

Koto City

Tokyo 135-0063

JAPAN

Booth : Iwaki Opticals Co., Ltd.

Description of the 2024 Edition:

At the 2024 edition of the IOFT exhibition, Maison Lafont, represented by Iwaki Opticals, unveiled the “Rio Hanabi” model, celebrating the festive elegance of fireworks and the textile poetry that defines the Sekimoto universe.

Although we were not able to attend these events, we warmly thank the Iwaki Opticals teams for their wonderful hospitality towards visitors and for showcasing our collaborative creations.

Description of the 2023 Edition:

Maison Sekimoto was invited by Iwaki Optics to join their booth at iOFT – Fashion World Tokyo, where the company showcased the prestigious brands it distributes: Lafont, Eyemetrics, Lindberg, and Polaris.

In the area dedicated to Lafont collections, the Ouvrage frames were particularly highlighted. This model, created in collaboration with Maison Sekimoto to celebrate the Parisian brand’s centenary, had won the Silmo d’Or – Special Jury Prize the previous month. In Tokyo, it was presented in black and green within a luxurious box, emphasizing the fusion of Haute Couture and high-end eyewear.

On this occasion, Satoshi Sekimoto, Meilleur Ouvrier de France in Haute Couture embroidery, gave demonstrations of crochet and needle embroidery in his home country. His unique approach attracted great interest from buyers and the press, who were captivated by the possibility of integrating embroidery beyond textiles, into eyewear and other innovative applications.

This event allowed Maison Sekimoto to showcase French embroidery in Japan, while demonstrating its creative potential for luxury brands and groundbreaking projects.