Event:
Silmo Paris 2024 – The Optical Fair: Professionnal B2B Fair.
Dates of Silmo Paris – The Optical Fair:
09/20/24 – 09/23/24
Embroidery Demonstrations: Friday through Sunday from 10:30 AM to 12:00 PM and 3:00 PM to 4:30 PM.
Place of Silmo Paris 2024 – The Optical Fair:
Paris Nord Villepinte
93420 Villepinte
FRANCE
Silmo Paris
Hall 7F – Booths F130-F140 : Lafont
Description of the event:
Building on the success of the Lafont x Maison Sekimoto collaboration and the Ouvrage frames, winner of the 2023 Silmo d’Or – Special Jury Prize, Satoshi Sekimoto was once again invited to exhibit at Silmo Paris 2024. This year, he unveiled a brand-new creation: “Rio Hanabi,” a pair of sunglasses featuring embroidery directly integrated onto the frames.
For the occasion, Lafont dedicated several spaces to this collaboration:
- A “cabinet of curiosities” display, showcasing the new Rio Hanabi frames under a glass dome.
- A demonstration area, where Satoshi Sekimoto embroidered a panel live, depicting a Senko Hanabi (sparkler firework), illustrating the precision and artistry of Haute Couture embroidery applied to eyewear.
- Large panels and screens featuring photographs of the Ouvrage frames, emphasizing the artistic dimension of the collaboration.
The exhibition was also marked by spontaneous requests from American opticians eager to offer their clients earrings matching the embroidered frames. These pieces were custom-made to their satisfaction, confirming Maison Sekimoto’s ability to develop unique and exclusive accessories for the eyewear and fashion sectors.